In 2025 it’s quite easy to learn seo in Pakistan. Because of YouTube and Google, there are a lot of great resources and YouTube channels, By following them you will learn seo in Pakistan. When I was starting to learn seo in 2015, At that time I did not find many YouTube channels and blogs.
Because at that time it was hard to find the best SEO expert. So at that time, I learn seo with very challenges and practices. I know the frustration when you do not find Mentors, That’s why here I am providing you with a detailed road map with YouTube channels. If you follow them, then you will easily learn SEO.
SEO Resources ( Youtube Channel & Blogs )
List of YT Channels
- Digital Hamza
- Amit Tiwari
- WScube Tech ( SEO Course )
- Umar tazkeer
- M. Tanveer Nandla
- Salman Nadla
- Hisham Sarwar
- Azad Chaiwala ( SEO Course )
- Neil Patel
- Matt Digitty
List of Blogs
- Search Engine Journal
- Search Engine Land
- Neil Patel
- Backlinko
- SemRush
- Ahref
- Matt Diggity
- Shoutmeloud
- BloggersPassion
- Moz
These are some YouTube channels, if you will follow these channels you will learn seo easily in Pakistan. But with learning resources, you need a proper roadmap. That help you to build strong foundation of your seo, which makes your seo joueney quaite easy.
SEO Roadmap for Pakistani ( 2025 Edition )
Before you go to learn seo you need to understand. Which roadmap do you need to follow to become the best seo expert, That I was using to master the SEO? A lot of my brothers and sisters think seo is very hard.
No seo is not a hard skill, with my 7 years of experience I honestly tell you seo is a much easier skill. Because seo is not a thing that you will memorize. Seo is the thing that you need to understand.
1. Cover Basics
The first step of course is basic, In basics, you just need to understand what is seo. Type of seo, core concepts, and lastly search engines. Understanding Search engines is the core of seo. So more knowledge about search engines means stronger seo skills.
2. Master Keyword Research
After learning all the basics, the next important step is keyword research. In my term keywords and content is the main pillars of seo. So if you need to master seo, then you need to master keyword research.
There are a lot of ways to find keywords, but i personally use Google Trends and itself google to find my keywords.
Why i use Google to find keywords
When I start my seo journey I use keyword research tools to find my keyword. To start its ok to do that, but with time and my research when I realized the data that tools provide me is not very accurate. So I use Google to find my keywords.
Another reason is when I see on Google stats that 15% of searches are made using new keywords every day. That gave me new thinking, So when I analyzed I was shocked because, on that keywords, There is a great opportunity to get traffic and leads.
So I picked some keywords and worked on it. In the end, I made a keyword research technique called AIW ( 3 Pillers strategy ). So for 3 years I constantly used my AIW strategy to pick keywords. Which provides me a huge traffic and positions with less seo effort.
3. Understand Onpage & Offpage SEO
After Learning keyword research, on-page and off-page SEO are the next steps you need to master. The process of SEO that we perform on our site is called on-page SEO and the process of SEO that we perform outside the site. However, the main purpose is to increase the ranking and traffic.
But in my terms, onpage SEO is the more important part, so shift your focus to onpage SEO instead of off-page SEO. With site onpage SEO, you need to learn content optimization ( Onpage SEO ). Because SEO content is the most important part, learn content optimization with SEO.
Onpage SEO Topics
- What is Meta’s
- How to represent content
- Images Optimization and SEO
- Internal & External linking
- Site Structure
- What is UX & UI
- How to optimize content
- Content Structure
- Image Optimization
- Internal & External Linking
- How to make a mobile-friendly site
- How to set up an SSL certificate
Offpage SEO Topics
- What are backlinks
- How backlinking works
- What are quality backlinks
- What are social signals
- How to build branding
- Impact of collaboration on site
- How to do influencer marketing
- How to build authority
- How forms help
- Google Knowledge panel
- Why Relevance is important
- Content Marketing
4. Technical SEO
With onpage and off page, technical is another type of SEO. In technical SEO we focus on technicalities of sites like search console setup, analytics setup, Code optimization, speed optimization, and many more.
Topics you need to cover:
- How to improve site speed
- What is core web vitals
- Setup the search console
- How to fix crawling Issues
- How to fix indexing issues
- Robot.txt file
- How to create & Submit sitemap
- What is schema data
- How to fix broken links
- How to redirect sites
- What are Chronicle errors
- How to remove bad links
5. Local SEO
Local seo is the way to get leads for your local business. In Traditional SEO, we will optimize our content to get national and international traffic. But with local SEO, we will easily target our local area audience. For example, if you have a pizza restaurant in Lahore, Then you don’t need to target Pakistan.
Even there are high chances if you target the whole of Lahore for seo. Then you did not get much traffic. Because your restaurants have area and there are some specific locations where you can easily deliver.
So you need to target Local seo and rank for keywords like “Pizza shop near me” and “Pizza shop in Gulberg”. Because these types of keywords give you more audience and leads in terms of keywords “Pizza shop in Lahore”. So for local SEO, you just need to make a Google My Business page. Which rank on your GMB’s section to get traffic?
6. Competitors analyse
The last thing that you need to learn is competitor analysis because with competitor analysis your SEO is incomplete. Most SEO experts copy their competitors to get a ranking on the same keywords. Where their competitors rank, because this thing saves a lot of time. For example, on digital Hamza, I am starting to make content related to SEO, Content Marketing & Branding.
So right now I am working on finding my competitors who make content on my niche. So I check what type of work they do, what type of content they make, and what type of keywords they target. Which gives me a better idea to do everything to beat them in the top positions.
Build your own Sites for Practice
Practice is the most important thing in mastering SEO because learning is not enough to understand the concepts of SEO. In the start I was told that SEO is not a thing that you memorize, SEO is the thing that you need to understand. So practice is the solution to understanding it.
Like for me my second blog was successful because at that time I started my first blog while learning SEO and on that blog, I did a lot of experiments. So these experiments give me more knowledge, understanding, and my mistakes. I used to build my second blog ( techsolutionbaba.com ) which was a huge success for me.
But after some time this blog was banned by Google Adsense. Because I click on my ads on my own to increase my earnings. This is not a best practice, so when Google detected the adsence was banned. So in short your blog will give you more understanding. Also, your blogs will help you to get a job easily by showing companies your blog stats.
Hamza Asghar AKA Digital Hamza is one of the best Digital marketing expert in Pakistan. He Has 7 years of experience in Digital Marketing. The Strongest Skills of Digital Hamza are SEO, Social Media Marketing & Branding.